design is that people through carefully conceive and plan to complete a thing. So what is carefully, I think that is the designer's unique thinking. Works in the design process, I often think about how to get an idea. Therefore, I will observe things around, when I spotted a target, I will think and analyze it for my work. Later, in the learning design process I know that it called associative thinking and it is a kind of design thinking.
Design thinking in addition to associative thinking also includes reverse thinking, bionic thinking, integrated thinking and so on. In my impression, associative thinking and reverse thinking that are the two design thinking I often use. Thereinto, associative thinking including Form overlapping method, replacement graphics method, substitution method, exaggerated contrast method and Parable people with objects method.
Form overlapping method, Simple explanation is that two or more different elements of the outline overlap. The main overlap can be the same Outline or different Outline and it can be a whole with the whole, a whole with the portion. There are many ways overlap, which can be integrated, embedded, parallel, contrast. Through Reassortment the Outline of different elements, forming a new spatial relationship and showing the creative intent. In my works, such as following picture.
I am in the process of filming, the original intention was to shoot the distant hills and the sunset, showing the open view and giving a refreshing or relaxing feeling. Later, when I arrived at the Filming Location, I found a bridge blocking the line of sight. When I was very disappointed, I thought of an interesting composition that let the ancient bridge and the open landscape overlap, to produce a blend of natural and human visual effects. Maybe the observers will think about that if not blocked off in front of the bridge, perhaps to see the scenery more, the picture is more beautiful. But the flip side, Blocked part of the actually can be left to us more imagination.
Replacement graphics method is often used in graphic design. Replacement graph is a graphics to get something as a reference and it will make a part of this content to replace other part of something. For example, some advertising, a person is a child's body, but the head is an adult's head.
Substitution method , this method of thinking is actually substitutional relation in picture between the elements of image. It reduce a part of element and increase another elements have internal relationship or roughly the same with form, trying to show the unity of both visual and content and the conflicts of them, in order to achieve the amazing possibilities and visual effects. It was Highly Respected by the advertising industry, the print ads of AbsoLutVodka (classic vodka) in the extensive use of this method.
Exaggerated contrast method, in the screen contains two or more of the subject, the exaggeration of the performance of a subject, thus forming a strong size contrast effect for the main screen or the environment. Exaggerated comparison is essentially the ratio of non-normal concept of subverting the people's visual experience, so as to achieve the purpose of highlighting this subject. Commonly used method is to use wide-angle lens perspective and camera angles to emphasize the coincidence of the subject, sometimes using props to obtain results. I have a work is to compare the personage and the beach. Because the perspective relationship, the people on the distance place, people will become smaller. And in contrast to the surrounding environment, showing the great world, humans are small images, giving a sense of helpless melancholy.
Replacement graphics method is often used in graphic design. Replacement graph is a graphics to get something as a reference and it will make a part of this content to replace other part of something. For example, some advertising, a person is a child's body, but the head is an adult's head.
Substitution method , this method of thinking is actually substitutional relation in picture between the elements of image. It reduce a part of element and increase another elements have internal relationship or roughly the same with form, trying to show the unity of both visual and content and the conflicts of them, in order to achieve the amazing possibilities and visual effects. It was Highly Respected by the advertising industry, the print ads of AbsoLutVodka (classic vodka) in the extensive use of this method.
Exaggerated contrast method, in the screen contains two or more of the subject, the exaggeration of the performance of a subject, thus forming a strong size contrast effect for the main screen or the environment. Exaggerated comparison is essentially the ratio of non-normal concept of subverting the people's visual experience, so as to achieve the purpose of highlighting this subject. Commonly used method is to use wide-angle lens perspective and camera angles to emphasize the coincidence of the subject, sometimes using props to obtain results. I have a work is to compare the personage and the beach. Because the perspective relationship, the people on the distance place, people will become smaller. And in contrast to the surrounding environment, showing the great world, humans are small images, giving a sense of helpless melancholy.
Parable people with objects method is by the characteristics of a thing, to describe a state of hope for humanity. Such as following work. Although only a wooden plaque and a sentence, no one in picture, wooden plaque is not talking. However, the overall picture gives the impression that "I need you", this is a very warm feeling.
Another frequently present in my mind of thinking is contrary thinking, this is a very important mode of thinking. Contrary thinking also known as divergent thinking, It is common and seems to have become a moot thing or a kind of thinking method which View in turn thought. Let us in the thought process courage to opposite direction think, make thinking was developed by opposite sides and from the opposite side of the issue to explore in depth. To make us set up the new thought and the creation of a new image. People are used along the positive direction of development of things to think about problems and seek solutions. In fact, for some problems, especially some special problems, pushed back from the conclusion, upside down thinking, solving back from the known conditions, against the past to make the problem may be simplified, so that it becomes easy to solve, and even we have discovery, to create the miracle of earth-shattering, this is contrary thinking and its charm.
For example, this picture, I was taken in the London Eye. London Eye on a wide range of works, but most works is by a clear visual experience from all angles to show the outline of the London Eye. When I shooting, I think I should not become public, so that others, like a non-visual experience, or to see the London Eye is not the same. Because I am myopia, after reflection, I think the public's thinking is that the scene should be clear, that in turn can also be thought that the scene is not clear. So, try to give the London Eye took a picture out of focus. The final result surprised me, different from the Eiffel cohesive pulchritude, the London Eye is an expansive pulchritude.
Design thinking in the academic field there are many. They have logic, and which is an objective in our thinking of. Design requires a comprehensive thinking ability, design center is the design concept, the proposed design concept and application is accurate, complete conceptual design determines the meaning and value. The proposed design concept designers focus on the subjective emotional thinking, as long as the idea comes from the design analysis should be extended and association and recorded in order to prepare for the design concepts for the wealth of material. In this thought process in using a variety of ways of thinking. For example, think of the things that is on the current analysis, synthesis, to determine the thought process, thinking of other things related way of thinking, to expand the original thinking. Thinking is a combination of existing phenomena or methods of restructuring, resulting in new forms and methods of creative thinking that it could provide a broader clue. Transplantation is the different disciplines of the principles, techniques, and methods applied to the image of lead in interior design for the analysis of the original materials and methods of thinking, design thinking can help us in the process of providing broader thinking. Sum of the original material is the systematic collation and cognitive, thinking results in different extract the common parts, to achieve the parts into a whole, a representative of the meaning of abstract design concepts of thinking. Design concept is often the result of inductive thinking.
In general, design thinking is a skill, learn to make flexible use of this technique, it can not be applied as a mathematical formula. Darrell Bishop said that "I think skills are currently really underappreciated in design. Skills are too often thought of as a way of implementing design, whereas I have found the learning of skills to be one of the most important ways of actually changing my way of thinking about things " I agree with this view, skills like a tree trunk, changing our way of thinking like a tree fork, finally to grow into a strong tree. Therefore, we must learn to use skills, so that techniques derived from more features. Our thinking should be active, free, especially for the unique needs of creative designers.
More freedom to design thinking
But, on the other hand, our thinking will be blocked, often due to not think of creative frustration. This time how to do it? How should we seek a breakthrough in design thinking? Outlining the design thinking process, we have discussed to the point, contrary thinking. In addition to contrary thinking, we can get from people in all aspects of mining design potential.
Let the design more unique in visually
Music, a breakthrough can be expressed in the hearing, a breakthrough can be embedded in food taste, smell from the perfume can change, and therefore, the design breakthrough can be expressed in the vision. People can perceive the outside world through the visual size of objects, shading, color, movement, etc., so there are a lot of visual effects, when to do a work. We can put it upside down, look at the color change, turn it into a circle, it flashes, it fluoresce, put it in writing so that it becomes three-dimensional, making it all the float, etc. One can see the status.
Let thinking more jump in hearing
From the hearing on the jump to thinking more
I listen to music when there will be a habit, Lenovo will hear the melody into a picture, such as painting.
I heard "Kissing" and have been looking for this song screen. "Kissing" let me see the whole picture is black evening sky soon, and I was floating in the air. Music not only brings the hearing to enjoy music is with color, music is a bit line and plane. Therefore, design thinking should not only get the visual inspiration, music is a huge inspiration library.
Design comes from life
In my mind, the design was close. For example, what kind of design a chair more comfortable for people to sit, a cup how to make people look more beautiful. People continue to make life easier by designing comfortable. Design from the ancient Stone Age to the present, has become varied and colorful. It has been satisfied with beautiful and comfortable, people began to pursue the ideal of things continue to challenge themselves, to break their own. However, the design is simply the understanding of life. Do not understand the people's living environment and lifestyle of the people can not become a good designer. Therefore, we should always put self in someone else's point of view what others think, so I think this is a breakthrough in design thinking, inspiration from others. Victor Papanek said that "The only important thing about design is how it relates to people." I very much agree with this view, designers can challenge yourself, but you need to design so that people accept you, your work has value.
To Travel
Travel for everyone has a different meaning. Someone may feel that life has temporarily left the city for an environment to understand something is to travel. Some people will think that from one place to another in the mobile space, aimed at leisure, rest or to enrich their travel experience is the meaning. Also may be someone think that travel is exercise body. For me, the meaning of travel is to let myself heart wider, and look for the presence of the beautiful. Travel can make me more relaxed body and mind, to make their thinking more relaxed, running freely. It can also be contact to different landscapes and different cultures. When I create a work, I can remember my trip to get inspiration. Travel, you can also make your contact with the culture collision, burst out of the new, strange way of thinking. It is like human use manganese to impact helium for get new elements - cobalt.
The class
Teacher is a good guide and they have a wealth of experience. We can ease the confusion of thinking, to activate our potential. They give us never been contact information in the classroom, so make us understand the design concept is varied. Make I think that I should choose a good style to myself own carefully researched. Finally, let me know how to do a successful designer is to keep on learning and accumulation. If the classroom is a notebook, then the world is a very thick book.
